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Internet Watch Brand
Acute brand awareness throughout the whole process
Brief/Challenge
An international Watch and Jewellery business approached Trend Creation to design and produce a cost effective brand of Swiss made watches to be solely retailed via the internet..
Solution
Following a meeting with Trend Creation, they were presented with designs and prototypes that pushed the limits of outdoor product design. In turn, this led to a robust and rugged range of watches. Each timepiece was innovative, reliable and highly cost-effective. What’s more, 48,000 of them were delivered in just four months.
Outcome
Our Private Label expertise developed and launched a new Swiss watch brand in a record time of 8 months.
For the last 2.5 years the brand product lines have evolved from an initial 15 lines of product to over 30 lines currently. The brand has been a huge Global success - from the Far East to the US markets.